Tommy Two Buns

Brand Identity for Melbourne’s hottest contender for best burger.

Billboard advertisements for Tommy Two Buns, featuring images of cheeseburgers and slogans stating, "I'll make you a burger you can't refuse."

Ari approached us to create a brand identity for his charred burger brand he had been dreaming of up in his head. After being made redundant from his 9 to 5 he decided to take the plunge and go all in on his dream of making the best burger he possibly could.

We wanted to create something that was inspired by the workmanship and institutional feel of a deli focusing on bold branding, classic typography, a strong colour palette and a memorable icon.

As Ari doesn’t have a physical shopfront we created a wrap for his Volkswagen van, signage for his market stand and uniforms that made them look fresh.

Two Tommy Buns workers cooking burgers over a grill, wearing their designed merch.
Three burgers with lettuce, cheese, and meat patties in paper wrappers, placed in small cardboard containers, on a wooden picnic table.
Two people working at a Tommy Two Buns food stand with a maroon and white logo, under a covered outdoor area. There are food items, a menu board, and greenery nearby.

SERVICES

Brand Identity

Packaging

Uniform w embroidery

Car Wrap

Social Media suite

Instagram

A crumpled white paper wrapper with the logo 'Tommy Two Buns' in maroon text, placed next to a digital appointment schedule for December markets, displaying dates and times for various markets.
Person holding a cheeseburger with lettuce, tomato, cheese, and a grilled patty, wearing a Tommy Two Buns apron and standing outdoors.
A red sandwich board sign with white text that reads "Tommy Two Buns" at the top, a white line drawing of a hand holding a burger in the middle, and text that says "Burgers cooked over hot charcoal" followed by website information. The sign is placed on a light-colored sidewalk with shadows cast on the ground.
A white paper napkin with the red text 'TOMMY TWO BUNS' on a dark red background.
Close-up of a smartphone with a maroon background displaying a menu for Tommy Tuw Buns, showing items like Tommy's Classic and Tommy's Cheese with ingredients list, placed on a metallic surface. Part of a person's black leather jacket, maroon tote bag with Tommy Tuw Buns logo, and black athletic shoes are visible, standing beside the phone.
Line drawing of a hand holding a burger over a bed of charcoal with text "Burgers cooked over charcoal."
A printed schedule for December markets on the left side, and a person's hand holding a paper bag with the Tommy Two Buns logo against a blue sky on the right side.
A delivery van with the logo 'Tommy Two Buns,' featuring a graphic of a hamburger and contact information, set against a plain background.
Left side: person holding a restaurant menu with burger options and prices. Right side: employee wearing a maroon uniform with Tommy Two Buns logo, working in the kitchen.
A woman walking along a sidewalk at a park or recreational area, wearing a white t-shirt with purple text, dark jeans, and a red cap, with a red jacket tied around her waist. In the background, there are a few people sitting at picnic tables, a small pavilion, and a lawn bowl or shuffleboard court.